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  Friday, 15 January 2010
A wealth of snowflakes

Here in Brussels it snowed before Christmas and then again around New Year, giving us a cozy holiday feeling of being in the mountains.

As winters seem to be getting rather colder than warmer, non-specialists start questioning the concept of "global warming". The whole of Europe was under the snow, at one time or another, to the obvious delight of children and misery of parents as some schools closed and many were unable to ...

  Wednesday, 24 December 2008
Christmas 2008 at LHC

Octave joins the team during the Christmas holidays

On the 19th of December we found a little hungry mouse rummaging in the trash cans in the cellar, where it was nice and warm. We asked him his name, he said his parents had called him "Octave". We then enquired whether he wanted to help us out at ...

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  Thursday, 03 July 2008
Cutting the chase

At the beginning of July, Brussels’ institutions and lobbyists struggle to complete the most important pending issues before the Parliament closes, each year around 15 July, usually opening again the last week of August.

That does not mean that Members of the European Parliament would have endless summer holidays, as they still have the work in their constituencies to deal with at home as well as their electoral campaigns for the Parliament elections of June 2009 to prepare. Years ago, August was a ...

  Tuesday, 10 June 2008
History of US advertising agencies

Advertising Age, the American magazine for advertising professionals, published an “advertising agency timeline” on its website which gives an overview on the creation and evolution of advertising agencies in the US.

The timeline shows that modern mass advertising started with the development of newspaper and magazine ads and that the first agency was born in 1843 in Philadelphia. Since then, as the industrial revolution took hold in the States, mass manufacturing and the launch of global brands generated the ...

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  Monday, 12 May 2008
The wonderful month of May

May is the most wonderful month of the year, where Nature expands its energy in all things living, bringing out fresh light green leaves and flowers in all existing nuances of colour.

We knew May was arriving when the first timid ladybird was perched upon our office window sill and happily wandered inside for a brief inspection of our place. Brilliant sunshine and warm summer wheather have arrived in Brussels to our utter delight. All terraces of the cafés and ...

  Sunday, 02 March 2008
The oldest know medium: outdoor advertising

The oldest forms of advertising in the world, which are clear examples of outdoor advertising, have been found in Pompeď, dating from AD 79. These include signs above shops, such as a goat for dairy products, or a mill for a bakery, as well as messages with an obvious commercial intent painted in black or red up to two inches high.

They have been found in places where people either tended to congregate or had to pass through, such as street corners or under the portico of baths. The content of these ancestors of our posters covered a broad range of offers, such as inns inviting customers, recommendations for political candidates ...

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  Friday, 15 February 2008
Pirate joins the team

On 15 February we adopted Pirate, a lively black kitten with lots of personality.

In December 2007, all the inhabitants of the house where we rent a flat in the Quartier "des Marolles" agreed that we could not leave the poor hungry and freezing future-mother-to-be cat outside as she was nearing her term. We installed her a warm corner in the basement and fed ...

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